Merchant Newsletter - January 15, 2005

  Warning- Treo 300's almost gone!


Simply the lowest-cost, highest performance wireless system available!

  Completing the package, is Pocket Verifier Professional - simply the best Merchant PDA software solution for Mobile Commerce on the market, which has won numerous awards from Handheld Computing Magazine, Palm Power Enterprise, Mobility Magazine, and was recently selected by MAC Tools.  Handheld computing was so impressed after the review, they became one of our merchants to use our system at trade shows!

  The Treo 300 uses the Nationwide high-speed Sprint Vision Network. You will need to call Sprint and activate a new number, or have an existing Sprint number moved to this unit. Charges will be dependent on the number of voice minutes, and the plan you select.  Sprint has a deal where you DO NOT pay a fixed amount for data, just 1 cent per kilobyte.  A credit card transaction (with signature) is only 2 to 3 kilobytes!

  PayPal, or PRAYpal? From time to time, we do market research.  An easy technique to see how a company is liked (or hated) by it's customers, is to go to GOOGLE and search for:
"<<CompanyName>> Problems"
Which generally returns problems and complaints people have had with a particular company on forums, boards, and the internet in general.  PayPal seems to have about 2.8 million of these, with entire web sites DEDICATED to "PayPal bashing".  These sites have some absolute horror stories and incredible merchant complaints.  Some of these sites are PayPalSucks.com, PayPal Warning, Yahoo! PayPal Forum, SuePayPal.org, and AboutPayPal.com, along with entries and complaints on countless forums.  If you are using PayPal, you might want to check these out.

  MAC Tools has "Spoken for" most of the Treo 300's left in inventory, but we wanted to make them available to our existing merchants who have helped us grow to # 1, so we have reserved a small number of these systems for you, and at only $449.00 we expect these to go quickly. With this system, you have everything you need for the best Mobile Commerce Solution on the planet! This package contains everything you need to get started in the Mobile Commerce revolution.


   Starting with a Handspring (now PalmOne) Treo 300, (see details) we add our Pocket Merchant, our top-of-the line Credit Card Reader and receipt printer that allows you to print credit card receipts, cash receipts, and electronic account transfer requests.  The Treo has a full keyboard, so you can easily send and receive emails as well.

  Pocket Merchant includes a leather case with a belt clip so it can be easily attached to pocket or belt.  A single charge will last for days, and it can be fully charged in 90 minutes.


Click here for more info on the Pocket Merchant

 

 

By Popular Request - We compare our Wireless Credit Card technology with the Industry Standard!



 

Naturally, we get this question quite often.  What we are actually comparing is a leading edge combination of PDA and Wireless technology to a 1980's traditional merchant terminal with a radio grafted on.  Most merchant service providers really have no choice, as it takes years of effort, and hundreds of thousands of dollars to develop today's high tech solutions, and frankly most of our competitors are stuck in the distant past.

Let's take a look at ALL of the important operating features and characteristics of the devices:  Our solution, Pocket Verifier Professional, which runs on a PDA phone from ANY one of these major carriers:

And the Industry Standard:  The Nurit 3010 by Lipman:

 

PRICING:
You have a WIDE selection of PDA phones from all the major carriers.  We have a package in stock, using the Sprint Treo 300 for only $449.00!  The Treo 600, available from Sprint, Verizon, AT&T, Cingular, and T-Mobile runs anywhere from $349 (at PalmOne.com) to $549, depending on the "deal" you make with them.  They will ALWAYS knock $$$ off their price, if you renew or extend your service contract with them!  If you get the phone from your carrier, all you need to add is our $299 "Pocket Merchant" package, which contains the card reader, printer, case w/belt clip, software, interconnect cable, and 4 rolls of paper!  EVERYTHING is included!

These older units are not cheap.  Typical pricing from a reputable reseller ranges from $1200 to $1500.  Unfortunately, many resellers will try to talk you into leasing one.  WHAT a RIP-OFF!  First, at the end of the 4 years, you don't even own it, and along the way, you have paid:  $1872 for a $39/mo lease - $2352 for a $49/month lease - or even $2832 for a $59/month lease. (by the way, shortly after you sign the lease, the salesman gets a check for the FULL amount:  It is NOT returnable).  We have seen people paying as much as $90 per month for these!  Some units on eBay, at $500 - $600 seem a bargain, until you discover that these are the older "Analog CDPD" units.  These units are useless, as the Analog networks are being shut down forever.

RANGE:

As with all wireless devices, the operating range is dependent on the coverage of the local carrier.  We use PDA Phones from Sprint, Verizon, AT&T, Cingular, and T-Mobile.  These are companies with well-known coverage areas.  If your cell phone has good coverage where you go now, you've got coverage!

On the other hand, The Nurit 3010 and other traditional devices use the older, "data only" networks, such as Motient, Mobitex, and RAM Mobile Data.  Mobitex in the US (the most popular) is OWNED by Cingular (it was purchased from BellSouth), but when the salesman tells you you are getting CINGULAR service, beware!  The Mobitex service coverage area is only a tiny FRACTION (in square miles) of the TRUE Cingular service area.

SERVICE COST:

Another advantage of using YOUR carrier's PDA Phone - You ALREADY have a contract with them!  Some carriers have a penny per kilobyte (about 2.5 cents per transaction) charge for data, others have a fixed charge for 1, 2 or 5 Megabytes of data per month.  Whatever carrier you use, the SMALLEST plan they offer is plenty!  A ONE Megabyte plan is enough for 400 transactions!

With these dedicated units, you are obligated to let your merchant service provider sign you up for data service.  This can range anywhere from $20 to $50 per month, depending on the amount he wants to mark it up!  See our pricing (above), this is a WHOLE NEW CONTRACT as well!

SIZE AND WEIGHT

You have a wide choice for PDA's, but for this example, we will use our $449 Treo 300 package.  The Treo phone is 4.5" high, by 2.75" wide, and .75" thick, for 9.28 Cubic inches.  The Pocket Merchant is 3" wide, 5" long, and 1" thick, for another 15 cubic inches, which is a total of 24.28 cubic inches.  Total weight (with paper) is UNDER 14 ounces.

The Nurit 3010 is 3.6" High, by 4.25" Wide, and 9.06" long.  That is over 138 cubic inches!  It weighs 2.17 pounds without paper, and while it operates fine on a desk, it is considered a "handheld" only by a stretch of the imagination, or by a football linebacker. Just TRY to cram this in a purse, briefcase, or sales kit.  This is OVER Five and 1/2 times the size of our state-of-the art package!

UPGRADES:
You can upgrade BOTH the software, and the hardware.  Software upgrades are ALWAYS FREE, and available here.  As new PDA phones become available from your carrier, you can upgrade as often as you like.  Some carriers have an upgrade plan, where you can get a new unit every 2 years, just by staying with them!

Basically, you are STUCK for the duration of your lease, even when the lease is up, you do not "own" the device, you still must pay "fair market value" (as defined by your leasing company, not you).

FEATURES:

Our advanced technology coupled with the features of these cutting edge PDA phones, allows us to offer features like on-screen signature capture with web-based reporting and signature display, store and forward,  ACH (Electronic Check acceptance), Keyed transactions with Address Verification, and much much more.  You can also issue Credits and Voids from our built-in Transaction Manager Database. New, optional features like Cash Receipts, and Check Guarantee are just a simple download with your desktop PC!

The Nurit 3010 offers Sale, Credit and Void.

SELECTION:

You can choose (by carrier) PDA Phones using the popular Palm Operating System, the Pocket PC (Windows Mobile) operating System, or the Symbian Operating System. (we support them ALL) 

Accept Credit Cards on your Sprint Treo 600!Accept Credit Cards on your Sprint Treo 300!
No choices. 

OTHER BENEFITS:

Since it's your PHONE, you are never without it, and never out of touch.  Even if you forgot your reader, you can still Key in the card info!  As a PDA, it keeps track of your phone #'s, appointments, To-Do lists, etc.  Browse the web, send and receive email, download a map when you get lost, or run any number of the quarter MILLION software packages written for PDA's!

Makes an excellent boat anchor.

 

Copyright (c) 2004 Advanced Merchant Solutions, Inc. All Rights Reserved

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